大拱桥--暨南大学学生门户 » 图书馆 » 搜索包含 advertising 的图书(共215本)
Advertising to children in China0索取号:F713.8-05/E20051 作者:Chan、 Kara.、McNeal、 James U.、 出版社:Hong Kong : Chinese University Press ; London : Eurospan, 2004. | Advertising graphics0索取号:J524.3/E801.3 作者:Bockus、 H. William.、 出版社:Lond. New York : Macmillan, c1979. | ||
The fall of advertising and the rise of PR0索取号:F713.8/E20045 作者:Ries、 Al.、Ries、 Laura.、 出版社:New York : Harper Collins, 2004. | The end of advertising as we know it0索取号:F713.8/E20046 作者:Zyman、 Sergio.、Brott、 Armin A.、 出版社:Hoboken, NJ : John Wiley & Sons, c2002. | ||
Persuasion in advertising0索取号:J524.3/E20043 作者:O'Shaughnessy、 John.、O'Shaughnessy、 Nicholas J.、 1954-、 出版社:London ; New York : Routledge, 2004. | Advertising myths : the strange half-lives of images and commodities0索取号:J524.3/E20044 作者:Cronin、 Anne M.、 1967-、 出版社:London ; New York, NY : Routledge, c2004. | ||
Effective advertising : understanding when, how, and why advertising works0索取号:F713.8/E20044 作者:Tellis、 Gerard J.、 1950-、 出版社:Thousand Oaks, Calif. : Sage Publications, c2004. | The media handbook : a complete guide to advertising media selection, planning, research, and buying0索取号:F713.8/E20043.2 作者:Katz、 Helen E.、 出版社:Mahwah, N.J. : Lawrence Erlbaum, 2003. | ||
Advertising0索取号:F713.8/E906.2 作者:Bolen、 William H.、 1943-、 出版社:New York : Wiley, c1984. | Tested advertising methods0索取号:F713.8/E806 作者:Caples、 John.、 出版社:Englewood Cliffs, N.J. : Prentice-Hall, c1974. | ||
Advertising campaign strategy : a guideto marketing communication plans0索取号:F713.5/E20041.3 作者:Parente、 Donald.、 出版社:Australia : South-Western, c2004. | Advertising and societies : global issues0索取号:F713.8/E20042 作者:Frith、 Katherine Toland.、Mueller、 Barbara、 1958-、 出版社:New York : P. Lang, c2003. | ||
Advertising pure and simple0索取号:F713.8/E808 作者:Seiden、 Hank.、 出版社:New York : AMACOM, [1977] c1976. | Advertising and promotion : an integrated marketing communications perspective0索取号:F713.8/E20037.5 作者:Belch、 George E. (George Eugene)、Belch、 Michael A.、 出版社:Boston, Mass. : Irwin/McGraw-Hill, 2001. | ||
Marketing modernity : Italian advertising from fascism to postmodernity0索取号:F735.46/E20041 作者:Arvidsson、 Adam.、 出版社:London ; New York, NY : Routledge, 2003. | The art of writing advertising0索取号:J524.3/E20042 作者: 出版社:New York : McGraw-Hill, c2003. |
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