Project selection under uncertainty : dynamically allocating resources to maximizevalue

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名称	Project selection under uncertainty : dynamically allocating resources to maximizevalue

索引号	C931.1/E20041
分类号	C931.1 C931.1(管理数学) C931(管理技术方法) C93(管理学) C(社会科学总论)
作者	Kavadias、 Stylianos.、Loch、 C. (Christoph)、
出版社	Boston : Kluwer Academic Publishers, c2004.
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页数	vi, 145 p. : ill. ; 25 cm.
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注解	"Part of the material is based on the first author's Ph.D. thesis research"--Pref. 附註 Includes bibliographical references (p. 127-137) and index. 摘要 Project Selection Under Uncertainty is the result of a five-year research program on the selection of projects in New Product Development (NPD). Choosing the New Product Development portfolio is of critical importance in today's business environment. Th e NPD portfolio has considerable strategic effect on the "middle term" success of a business. This book takes a step in developing a theory that addresses the need for quantitative prioritization criteria within the broader strategic context of the R&D