大拱桥--暨南大学学生门户 » 图书馆 » 广告(分类号:F713.8)(共1313本)
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农业广告传播0索取号:F713.80/200712 作者:王丹霞、 出版社:北京 : 中国传媒大学出版社, 2006 | The development of modern advertising0索取号:F713.8/E20021 作者: 出版社:Bristol : Thoemmes, 2002. | |
How Asia advertises : the most successful campaigns in Asia-Pacific and the marketing strategies behind them0索取号:F713.8/E20032 作者:Aitchison、 Jim.、 出版社:Singapore : J. Wiley & Sons (Asia), 2002. | Advertising, promotion & supplemental aspects of integrated marketing communications0索取号:F713.8/E20033.5 作者:Shimp、 Terence A.、 出版社:Fort Worth : Dryden Press, c2000. | ||
Entrepreneur magazine : guide to integrated marketing0索取号:F713.8/E20013 作者:Smith、 Jeanette、 1924-、 出版社:New York : John Wiley, c1996. | Advertising0索取号:F713.8/E9911 作者:O'Guinn、 Thomas C.、Allen、 Chris T.、Semenik、 Richard J.、 出版社:Dalian Dongbei Uni.of Finance & Economics Press c1998 | ||
Advertising organizations and publications : a resource guide0索取号:F713.8/E20012 作者:Jones、J.P.、Jones、 John Philip.、 出版社:Thousand Oaks, Calif. : Sage Publications, Inc., c2000. | Creative strategy in advertising0索取号:F713.8/E9010.6 作者:Jewler、 A. Jerome.、Drewniany、 Bonnie L.、 出版社:Dalian Dongbei University financial & economics Press, c1998. | ||
Contemporary advertising0索取号:F713.8/E9914.6 作者:Arens、 William F.、Whidden、 Jack J.、 出版社:Chicago : Irwin, c1996. | Advertising management0索取号:F713.8/E20075 作者:Mittal、 A. C.、Sharma、 B. S.、 出版社:Delhi : Vista International Publishing House, 2006. | ||
Social communication in advertising : consumption in the mediated marketplace0索取号:F713.8/E20073.3 作者: 出版社:New York ; London : Routledge, 2005. | Advertising on trial : consumer activism and corporate public relations in the 1930s0索取号:F713.8/E20074 作者:Stole、 Inger L.、 出版社:Urbana : University of Illinois Press, c2006. | ||
Essentials of contemporary advertising0索取号:F713.8/E20071 作者:Arens、 William F.、Schaefer、 David H.、 出版社:Boston : McGraw-Hill Irwin, c2007. | Indian advertising : 1780 to 1950 A.D.0索取号:F713.8/E20072 作者:Chaudhuri、 Arun.、 出版社:New Delhi ; New York : Tata Mc-Graw Hill Pub. Co., c2007. | ||
Cutting edge advertising : how to create the world's best print for brands in the 21st century0索取号:F713.8-62/E20091.3 作者:Aitchison、 Jim.、 出版社:Singapore ; New York : Pearson/Prentice Hall, 2008. | Advertising0索取号:F713.8/E9911.2 作者:O'Guinn、 Thomas C.、Allen、 Chris T.、Semenik、 Richard J.、 出版社:Cincinnati : South-Western College Pub., c2000. |
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