广告(分类号：F713.8) - 暨南大学图书馆

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	Advertising : principles & practice 0 索取号：F713.8/E9015.4 作者：Wells、 William、 1926-、Burnett、 John、 1944-、Moriarty、 Sandra E. (Sandra Ernst)、出版社：Upper Saddle River, N.J. : Prentice Hall, c1998.		Do-it-yourself advertising : how to produce great ads, brochures, catalogs, direct mail and much more 0 索取号：F713.8/E992 作者：出版社：New York : J. Wiley, c1993.
	Essentials of advertising strategy 0 索取号：F713.8/E9917.3 作者：出版社：Lincolnwood, Ill. : NTC Business Books, c1996.		The new publicity kit 0 索取号：F713.8/E999 作者：出版社：New York : J. Wiley, c1995.
	Advertising language : a pragmatic approach to advertisements in Britain and Japan 0 索取号：F713.8/E998 作者：出版社：London ; New York : Routledge, 1994.		Contemporary advertising 0 索取号：F713.8/E909.3 作者：出版社：Homewood, Ill. : Irwin, 1989.
	Co-op advertising 0 索取号：F713.8/E995 作者：出版社：Lincolnwood, Ill., USA : NTC Business Books, c1995.		Advertising media planning 0 索取号：F713.8/E9027.3 作者：Sissors、 Jack Zanville、 1919-、Bumba、 Lincoln.、出版社：Lincolnwood, Ill., USA : NTC Business Books, c1989.
	Canadian Advertising in Action 0 索取号：F713.8/E9916.2 作者：出版社：Scarborough,Ontario : Prentice-Hall Canada Inc., 1992.		Contemporary advertising 0 索取号：F713.8/E9914.5 作者：出版社：Burr Ridge, Ill. : Irwin, c1994.
	The design of advertising 0 索取号：F713.8/E9023.6 作者：Nelson、 Roy Paul.、出版社：Dubuque, Iowa : Wm.C. Brown Publishers, c1989.		Kleppner's advertising procedure 0 索取号：F713.8/E9913.12 作者：出版社：Englewood Cliffs, N.J. : Prentice Hall, c1993.
	Commodity advertising : the economics and measurement of generic programs 0 索取号：F713.8/E9918 作者：Forker、 Olan D.、Ward、 Ronald W.、出版社：New York : Lexington Books, c1993.		Brand equity & advertising : advertising's role in building strong brands 0 索取号：F713.8/E9915 作者：出版社：Hillsdale, N.J. : L. Erlbaum Associates, c1993.
	广告社会学 0 索取号：F713.80/20078 作者：刘泓、出版社：武汉 : 武汉大学出版社, 2006		现代广告学 0 索取号：F713.80/200711 作者：陈宏军、江若尘、出版社：北京 : 科学出版社, 2006

	Advertising : principles & practice 0 索取号：F713.8/E9015.4 作者：Wells、 William、 1926-、Burnett、 John、 1944-、Moriarty、 Sandra E. (Sandra Ernst)、出版社：Upper Saddle River, N.J. : Prentice Hall, c1998.		Do-it-yourself advertising : how to produce great ads, brochures, catalogs, direct mail and much more 0 索取号：F713.8/E992 作者：出版社：New York : J. Wiley, c1993.
	Essentials of advertising strategy 0 索取号：F713.8/E9917.3 作者：出版社：Lincolnwood, Ill. : NTC Business Books, c1996.		The new publicity kit 0 索取号：F713.8/E999 作者：出版社：New York : J. Wiley, c1995.
	Advertising language : a pragmatic approach to advertisements in Britain and Japan 0 索取号：F713.8/E998 作者：出版社：London ; New York : Routledge, 1994.		Contemporary advertising 0 索取号：F713.8/E909.3 作者：出版社：Homewood, Ill. : Irwin, 1989.
	Co-op advertising 0 索取号：F713.8/E995 作者：出版社：Lincolnwood, Ill., USA : NTC Business Books, c1995.		Advertising media planning 0 索取号：F713.8/E9027.3 作者：Sissors、 Jack Zanville、 1919-、Bumba、 Lincoln.、出版社：Lincolnwood, Ill., USA : NTC Business Books, c1989.
	Canadian Advertising in Action 0 索取号：F713.8/E9916.2 作者：出版社：Scarborough,Ontario : Prentice-Hall Canada Inc., 1992.		Contemporary advertising 0 索取号：F713.8/E9914.5 作者：出版社：Burr Ridge, Ill. : Irwin, c1994.
	The design of advertising 0 索取号：F713.8/E9023.6 作者：Nelson、 Roy Paul.、出版社：Dubuque, Iowa : Wm.C. Brown Publishers, c1989.		Kleppner's advertising procedure 0 索取号：F713.8/E9913.12 作者：出版社：Englewood Cliffs, N.J. : Prentice Hall, c1993.
	Commodity advertising : the economics and measurement of generic programs 0 索取号：F713.8/E9918 作者：Forker、 Olan D.、Ward、 Ronald W.、出版社：New York : Lexington Books, c1993.		Brand equity & advertising : advertising's role in building strong brands 0 索取号：F713.8/E9915 作者：出版社：Hillsdale, N.J. : L. Erlbaum Associates, c1993.
	广告社会学 0 索取号：F713.80/20078 作者：刘泓、出版社：武汉 : 武汉大学出版社, 2006		现代广告学 0 索取号：F713.80/200711 作者：陈宏军、江若尘、出版社：北京 : 科学出版社, 2006